Eséa brand identity showcase

ESÉA - SKINCARE

brand identity
  • + Art Direction
  • + Packaging Design
  • + Visual Identity Design

ESÉA is a minimalist skincare brand concept, centered on essential routines and simplified formulations. Its packaging system emphasizes clear hierarchy and intentional restraint, reflecting its refined, modern ethos. A curated series of generated editorial lifestyle images establishes a premium brand world, framing daily skincare as a quiet, elevated ritual.

Conceived as a brand identity, packaging design, and art direction exercise, ESÉA explores how skincare brands can sell a daily ritual rather than just products, creating a cohesive brand experience and narrative that connects every touchpoint, from packaging to imagery to overall brand tone.

Eséa brand identity showcaseEséa brand identity showcaseEséa brand identity showcaseEséa brand identity showcaseEséa brand identity showcaseEséa brand identity showcaseEséa brand identity showcaseEséa brand identity showcaseEséa brand identity showcase
Selected Works
Info
Archive